Is attack your last option – or your only strategy?

(First published in “Regenerative Thinking in Action” – April 2014)

“You never change things by fighting the existing reality.
To change something, build a new model that makes the existing model obsolete.”
– Richard Buckminster Fuller

Are you in automatic fight mode?

One of our great modern philosophers – Humberto Maturana – has commented, that we live in an age where society’s prevailing mood is one of aggression.  One of the implications of this is that we can get trapped in the assumption that the way to change a system is to fight it.

If we want to take effective strategic action that’s personally sustainable, to me we need to make sure that we haven’t been sucked in to unproductive fights. That’s not to say we NEVER fight – but to make sure there aren’t smarter options.

What’s the new system?

In the sustainability game today, one of the things we’re blessed with is a wealth of ways of describing the new, abundant, profitable systems.  Some of them include:

Where are you embedded in a long term struggle?

Whatever project you’re working on – whether it’s a radical regenerative business project or your own weight loss – take some time out to check whether there are ways you could find to offer engaging new solutions rather than dogged, determined struggle.  If you’re burning out or wearing out it’s particularly important to check for alternative strategies and you may find our program Living Sustainably: Personal Foundations for

Sustainable Living  could increase your capability to thrive as a change-maker.

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